Rocket Revenue
Rocket Revenue is a weekly podcast dedicated to pulling back the curtain on predictable and repeatable revenue models for startups.
Hosted by Rocket Shipping's CEO Gabe Pankonin and Head of Revenue Troy Barter, the show provides an inside look at constructing scalable revenue architectures without needing to rely on outside funding to expand your sales skills and/or sales teams.
Across episodes, Gabe offers his own experiences with bootstrapping companies from idea to profitability. With refreshing honesty and humor, he can dissect the financial mysteries of fledgling startups.
How do you transform an untested business concept into one raking in recurring revenue? How do you identify and court that first set of customers who will stay?
Structured as part masterclass // part business case studies, the Rocket Revenue podcast equips you with actionable advice for every growth phase as a startup founder.
For those still at the starting line, Barter zooms in on presale tactics to validate and improve product-market fit. He focuses on mapping realistic and repeatable pathways to profitability. While he draws extensively from B2B Saas business models, the revenue fundamentals hold true across most startups.
With so much illusion (...or delusion) surrounding startup success stories today, these episodes spotlight the gritty reality behind the scenes. It explores common revenue missteps, outlining how to avoid and recover from them. Mistaking vanity metrics for actionable ones, acquiring users without a path to monetization, growing too fast—why not break down how these pitfalls threaten sustainability?
For startups powered more by bootstrapping by their elbow grease and expanding their community than venture capital, the Rocket Revenue podcast delivers a vigorous revenue reality check.
Let's lay out a blueprint for scalable, repeatable revenue that can provide a startup like you with a compass to navigate the winding road from ideation to profitability! Tune in to each episode to find out more 🚀 #RocketRevenue
Our reminder to you: We want to hear from you! Connect with Troy Barter or Gabe Pankonin on LinkedIn and send over your questions, comments, or concerns to discuss in our upcoming episodes. Collaboration is key; let's build a community.
Rocket Revenue
Episode 5: Sales is a Professional Sport
Are you hiring reps who will care for their sales profession like they would for a professional sports career? 🏈⚾️
In this week's episode of Rocket Revenue, Gabe and Barter discuss the ways to avoid recruiting and training sales reps who will treat a sales career as no more than 'just a gig'.
Rocket is a real company with 25+ employees, but we're also a startup; we don't have the luxury at Rocket Shipping to be a blank slate and let people figure out who they are and what motivates them in a sales position.
A big org hires a thousand sellers, and the cream rises to the top with the people motivated and dead set on what they want. The ones who succeed are the ones willing to learn and refine their skills in their profession.
Identifying the people who are already there is an important step - the harsh reality is we don't have time to wait. Give the right people the right circumstances to set your company and your new hires up for success.
It's not that you have to be there - you don't have to have all the skills. It's about MINDSET, knowing what motivates you.
And that's an important question for anybody just in life, in sales too.
Tune in next week for more talk about #revenuebuilding! ⚽️🏀