Rocket Revenue
Rocket Revenue is a weekly podcast dedicated to pulling back the curtain on predictable and repeatable revenue models for startups.
Hosted by Rocket Shipping's CEO Gabe Pankonin and Head of Revenue Troy Barter, the show provides an inside look at constructing scalable revenue architectures without needing to rely on outside funding to expand your sales skills and/or sales teams.
Across episodes, Gabe offers his own experiences with bootstrapping companies from idea to profitability. With refreshing honesty and humor, he can dissect the financial mysteries of fledgling startups.
How do you transform an untested business concept into one raking in recurring revenue? How do you identify and court that first set of customers who will stay?
Structured as part masterclass // part business case studies, the Rocket Revenue podcast equips you with actionable advice for every growth phase as a startup founder.
For those still at the starting line, Barter zooms in on presale tactics to validate and improve product-market fit. He focuses on mapping realistic and repeatable pathways to profitability. While he draws extensively from B2B Saas business models, the revenue fundamentals hold true across most startups.
With so much illusion (...or delusion) surrounding startup success stories today, these episodes spotlight the gritty reality behind the scenes. It explores common revenue missteps, outlining how to avoid and recover from them. Mistaking vanity metrics for actionable ones, acquiring users without a path to monetization, growing too fast—why not break down how these pitfalls threaten sustainability?
For startups powered more by bootstrapping by their elbow grease and expanding their community than venture capital, the Rocket Revenue podcast delivers a vigorous revenue reality check.
Let's lay out a blueprint for scalable, repeatable revenue that can provide a startup like you with a compass to navigate the winding road from ideation to profitability! Tune in to each episode to find out more 🚀 #RocketRevenue
Our reminder to you: We want to hear from you! Connect with Troy Barter or Gabe Pankonin on LinkedIn and send over your questions, comments, or concerns to discuss in our upcoming episodes. Collaboration is key; let's build a community.
Rocket Revenue
How to Drive Success in Sales from Day One
What would you do on your first day at a new company? What should you do on your first day?
...What would a top sales rep do?
This episode explores the mindset, strategies, and insights necessary to build a successful and sustainable sales career. Gabe and Barter break down what it means to be a top seller who truly rejects conformity while closing deals and delivering results.
Key Areas in this Episode:
(7:30) Strategizing for Success in a New Sales Role
(10:30) The Importance of Territory
(12:45) The Art of Leveraging Opportunities
(29:05) Having a 'Killer Instinct'
(50:00) Finding a Balance Between Aggression and Cooperation
Key Takeaways in this Episode:
- Develop and strengthen your 'killer instinct' in sales
Top sellers focus on 1. high-value accounts and 2. maximizing efficiency. Qualify hard, ditch small fish, pursue whales.
- Know your 'roles & goals' within an organization
Have a vision, work backwards, and become indispensable. Get territorial with skills (not with leads) as you expand in your own role.
- Learn to leverage (exploit) company comp plans
AKA, "work the refs" - exploit the gray areas in territory rules to snap up neglected leads. (You'll convert before others can get a sniff.)
The key takeaway is that mindset matters – act like it’s day one and map out the path to your North Star goals in the org.